How to Capture The Most Value From Your Marketing Data
Published February 21, 2020The key to achieving business success hinges on high-quality, reliable data. According to a recent study conducted by Marketing Evolution, data...
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The key to achieving business success hinges on high-quality, reliable data. According to a recent study conducted by Marketing Evolution, data...
Today’s retail industry seems to exist in a state of either feast or famine. Almost every publication seems to be publishing shocking headlines –...
A consumer’s perception of a brand carries a great deal of importance. Through branding, businesses can weave together all of their product offerings...
Branding is important to the continued success of not only vehicle manufacturers, but the dealerships that sell their products. Currently, automotive...
The marketing landscape is always changing – meaning that marketing teams need to adapt to keep up. Over the past several years, we have seen...
Recent statistics have shown that retailers have rediscovered an affinity for TV advertising. During July and August of 2019, department stores in...
NEW YORK – January 16, 2020 – Marketing Evolution, provider of powerful marketing measurement and optimization solutions, announced today it has been...
Data driven marketing has become essential in the modern marketing climate. This strategy allows marketers to leverage big data to analyze consumer...
For decades, the holiday season has caused consumers to flock to retailers to find gifts for loved ones, friends, and family. This spike in...
Ready to take a generative approach to media planning and measurement?