Optimization company Marketing Evolution raises $26.1M
Published March 20, 2019Marketing Evolutionis announcing that it has raised $26.1 million in growth funding.
Marketing Evolution Announces $26.1 Million in Growth Funding Round
Published March 19, 2019NEW YORK – March 19, 2019 – Marketing Evolution, provider of powerful marketing measurement and optimization solutions, today announced $26.1 million...
The Future of Omnichannel Marketing: Automated Data Collection and Analysis
Published March 14, 2019Out of all of the digital marketing strategies available today, omnichannel marketing offers the most benefits. Omnichannel marketing is different...
The 6 Key Components of a Successful Modern Marketing Plan
Published March 12, 2019As marketers adapt to trends moving into the new year, marketing plans and planning strategies are bound to change, especially because digital ...
Analytics, Big Data and the Need for Better Attribution
Published March 11, 2019The rise of digital media and marketing has completely revolutionized the way brands and consumers interact with each other. What’s more, this ...
The Big Game: Is It Time For CMOs To Adjust Our Playbooks?
Published March 11, 2019Total ad spend on commercials during the Super Bowl, from 1967 through 2018, is estimated at$5.4 billion. This number does not take into account the...
Why Marketing Analytics Software Must Be a Budget Priority to Achieve Goals
Published March 8, 2019When it comes to deciding where to devote manpower and resources, today’s marketers are in a complicated place. They are challenged to meet changing...
Retail's Hottest Trends in 2019: What Marketers Need to Know
Published March 6, 2019In 2019, future media moguls and emerging technologies will influence the way consumers interact with their favorite brands and how goods are...
Confirm the Integrity of Your Data
Published March 5, 2019Never before has there been a greater need for a reliable, holistic marketing measurement tool. In a world of fractured media and consumer interest,...
